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Tools

Social Media Scheduling

Social media scheduling tools let you write your posts in advance and schedule them to go live automatically at the best times — without you having to be online at that moment. Tools like Buffer and Later have free plans that work well for small businesses. Combined with AI for writing the posts themselves, you can batch a week's worth of social media content in under an hour.

Real-world example

A Meath florist spends an hour on Monday morning writing and scheduling her Instagram and Facebook posts for the whole week using Buffer and ChatGPT. She no longer has to stop mid-arrangement to post something.

Related terms

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